Acura / US / DCL Integra Launch

A brand launching a car in Decentraland?
Yes! of course!
Acura, the mythical Asian car brand relaunches its emblematic model: Integra 2023.
An icon restyling.
As expected, they did it looking to the future.
This is how the presale of the first 500 units included an NFT for Integra´s owner.
In Decentraland, We built a dealer shop for all users to get to know the car and its features, as well as to interact with the brand.
We worked together with well-known crypto artist "wannerstedt", with whom we developed the collection key visual.
But…did the people join you?
The experience was a success!
The 500 nft flew away very fast and Acura landed in Decentraland knowing exactly what had to be done.